Mike & Sarah Alexander welcome you to The Farmers Butcher, based in the beautiful New Forest, near Bramshaw.

We aim to offer you a quality product, with friendly, professional & knowledgeable service, with Beef, Pork and Wild Boar sourced from the lovely farmers at Swallowfields Farm.



Retail Shop

Mike & his team of friendly butchers can supply you with all your meat and game needs. We source the best quality meat, then age, butcher, and prepare the specific cuts to your specification, from our Butcher’s shop at Swallowfields Farm, near Bramshaw. Come and try our AWARD WINNING hand linked sausages and traditional dry-cured bacon produced to our own recipe, you will be assured a warm welcome.

We are so pleased to announce – The Farmers Butcher is among the Great Taste winners of 2018

Great Taste, the world’s most coveted food awards, which celebrates the very best in food and drink, has announced the Great Taste stars of 2018. Out of over 12,600 products to be judged, The Farmers Butcher was awarded a 1-star Great Taste award, which means judges dubbed it a food that delivers fantastic flavour, for its Unsmoked Dry Cured Back Bacon, the judges’ commented; “Stunning.  The perfect cure and pork flavours, sweet and salt.”

Judged by over 500 of the most demanding palates, belonging to food critics, chefs, cooks, restaurateurs and producers, as well as a whole host of food writers and journalists, Great Taste is widely acknowledged as the most respected food accreditation scheme for artisan and speciality food producers. As well as a badge of honour, the unmistakeable black and gold Great Taste label is a signpost to a wonderful tasting product, which has been discovered through hours and hours of blind-tasting by hundreds of judges.

Michael Alexander, owner of The Farmers Butcher, explains: we are very proud of the product we produce, and believe it to be among some of the best bacon you can buy. So, we decided that we would challenge that ideal against the best bacon out there! And we are extremely pleased with our reward of a Great Taste Star.

Recognised as a stamp of excellence among consumers and retailers alike, Great Taste values taste above all else, with no regard for branding and packaging. Whether it is vinegar, granola, bacon or cheese being judged, all products are removed from their wrapper, jar, box or bottle before being tasted. The judges then savour, confer and re-taste to decide which products are worthy of a 1-, 2- or 3-star award.

There were 12,634 entries into Great Taste this year and of those products, 192 have been awarded a 3-star, 1,207 received a 2-star and 3,254 were awarded a 1-star accolade. The panel of judges this year included; MasterChef 2018 champion, Kenny Tutt, chef and food writer, Elly Curshen, eco chef and food writer, Tom Hunt, author and chef, Zoe Adjonyoh, baker Tom Herbert, author and blogger, Izy Hossack, and baker and recipe writer, Martha Collison, as well as food buyers from Harrods, Selfridges and Sourced Market. These esteemed palates have together tasted and re-judged the 3-star winners to finally agree on the Golden Fork Trophy winners and the Great Taste 2018 Supreme Champion.

Fresh Fish Thursday/Friday 

Commencing on Thursday 5th October 2017, and every first Thursday of the month thereafter.

We will be selling a selection of fresh fish direct from the trawlers at Newlyn, Cornwall. We have also added some local fish, and non local produce to give a greater selection, however the majority will be from Cornwall.

An example of the fish available; Plaice, Lemon Sole, Dover Sale, Monkfish, Cod, Hake, Bass, Brill, Salmon, Mackerel, Huss, Tuna, Tiger Prawns.

Our first Fresh Fish Friday was a huge success, so we have decided to have Fresh Fish once a month, usually on the first Thursday of the month.


THURSDAY 11th July 2019 – Fish available from 1.30pm until 5pm
and from 9am Friday, subject to availability.

Having a party, wedding or event? Have a Hog Roast!

Our experienced team can also supply you with a delicious Hog Roast using a pig breed on the farm, home-made apple sauce, and rolls supplied by an artisan baker. The hog can be cooked on site, and carved in front of your guests by our Master Butcher, Michael Alexander, and served by our friendly family team. Happy guests and beautiful crackling guaranteed!

All we need is a power source, we bring everything else.

For a quote please call us and ask for Mike or Sarah, or email Sarah,  sarah@thefarmersbutcher.co.uk, or use the contact form on the contact page.